Gallery Intertwines Real & Virtual Spaces To Exhibit Both NFTs & Traditional Art - Corporate B2B Sales & Digital Marketing Agency in Cardiff covering UK
Image via Falko Alexander Gallery
Interleaving—IRL vs VR is the maiden voyage of the Falko Alexander Gallery, located in Cologne, into the virtual realm.
The exhibition architecture was designed to ensure that “real and virtual spaces are intertwined,” the gallery writes. As well as being hosted online, the exhibition also is held at the actual gallery, made visible via projections and screens.
As reported by The Art Newspaper, the exhibition of the gallery’s two rooms was recreated in SketchUp, a 3D design software. Then, a fully digital extension of the gallery, a new room, was built in the software.
Mozilla Hubs, a virtual sharing platform, was then brought in to finalize the cutting-edge new offering.
Three new floors, based on the existing physical gallery, were also added, although they still remain empty for future use. Digital versions of past shows are planned to move up, one floor at a time, once they come to an end.
Essentially, the VR exhibition serves as temporary archives to house past exhibitions. Even if a gallery patron missed the physical show, they can still view it and enjoy its inclusions online.
At the gallery, visitors will be able to “enter” the space with the help of VR glasses, allowing them to “walk through” the wall and experience the space in VR.
When moving around the space, their movements will be detected, and they’ll be shown as an avatar on the projections. In this way, they become part of the exhibition.
The works on show in Interleaving is a mix of ‘real’ artworks that have been digitised, and digital NFT art. Put simply, an NFT art piece is a digital work that is under unique ownership to one party, and its digital presence, no matter how widespread, can be traced back to the rightful owner.
With the rapidly increasing popularity of NFTs shown in auction sales, entrepreneurship, and dedicating a whole interior design features to it, it’s no wonder art galleries are finding new ways to incorporate them into their events, too.
Interleaving—IRL vs VR can be viewed on Mozilla Hubs’ website, linked here. This new style of exhibition is certainly one good way to introduce NFTs to the traditional art scene.
Image via Falko Alexander Gallery
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