In a world where an increasing popularity of non-fungible tokens (NFTs) means an increase in their value, companies have been scrambling to get their share of the pie. Since NFTs are unique to the purchaser and their ownership is embedded in the metaverse, there has been an explosion of art-related NFTs. And now, chimpanzees are getting their time to shine.
Chimps at the Save the Chimps sanctuary in Florida, who were largely rescued from being used in biomedical study, created their own art collection, Primal Expressions. The style of these brightly colored, yet tasteful, pieces is perhaps best described as “abstract expressionism.”
As Ana Paula Tavares, CEO of Save the Chimps, says, chimps usually get a lot of stimulation in the wild, and the sanctuary aims to provide that in the form of enrichment activities. One of those happens to be painting, which three chimps in particular have taken a liking to.
“We know that Cheetah and Tootie and Clay are especially great artists and love spending their time painting,” Tavares tells WPTV. “Watching them paint, just it’s one demonstration of them being OK and getting a chance to just relax and be whoever they want to be.”
Primal Expressions went on sale on NFT art marketplace Truesy. All proceeds from the sales were put back into the sanctuary, further supporting the effort to create a happy and healthy environment for the three chimps and their found family.
1/3 We’re continuing to celebrate the chimps on World Chimpanzee Day by sharing their true talents! #CheetahTheChimp, #ClayTheChimp, and #TootieTheChimp all love to paint, so we are featuring their work in the form of NFTs for one week on @Truesy_official! pic.twitter.com/6uoVqbKKBw
— Save the Chimps (@SaveTheChimps) July 14, 2021
This content was originally published here.